Lead title

lead title

a book that receives a ton of promotional support from its publisher, more so than the publisher’s other titles

Is my book a lead title?

Probably not. Unless your editor told you it is, and you’re hearing about lots of promo plans that involve tons of money from your publisher–tours, paid ads, conference panels, pre-order incentives, etc.

But when my editor offered on my book, she said it would be a lead title and that I’d get lots of promo.

That means nothing if it’s not in your contract and you’re not seeing follow-up. Publishers’ plans change. Ugh, sorry.

My book is definitely a lead title! What should I expect?

Er, lots of promo. That’s all I know. Maybe someone will comment with more helpful info.

Advertisements

Author: Parker Peevyhouse

Parker Peevyhouse is the author of the YA novel WHERE FUTURES END (Penguin/Dawson 2016).

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s